[D66] Radical Technologies
R.O.
jugg at ziggo.nl
Sun Aug 2 07:35:32 CEST 2020
(Inderdaad, niet radicaal genoeg, in de zin van terug naar de roots. Te
pro-tech. Geen referenties in de index naar Anders' en Heidegger's
techniekkritiek. Weg met al die siliconshit...)
Book Review
Adam Greenfield: Radical Technologies: The Design of Everyday Life,
London/New York, Verso, 2017.
ISBN 9781784780432
Christopher Hartney
In one way, “Radical Technologies” is misfit title for this book.
Greenfield is dealing with technologies that are with us right now or
very soon to be – smart phones, augmented reality devices (Pokemon Go,
Google Glass), desktop factories, algorithms that teach machines how to
think for themselves (Tesla Autopilot, Alpha Go), policing programs, and
face-recognition surveillance systems – things that don’t seem so
radical because we are already acclimatised to their presence if we are
not eagerly awaiting their availability. Similarly, this book is not
really about “the design of everyday life” because “design” seems to
suggest that as a community, or as a cohort of designers we will
structure our lives with care and amenity and this will continue in the
days ahead. This is not going to happen. The “radical” of Greenfield’s
title is best applied to the results of this technology on our idea of
self and community for the main theme here is how “utopian” technology
very quickly finds other uses and as a result, serves other political
agendas than those first imagined during its design and rearranges
relationships between us for the worse. In the end, Greenfield’s big
story is how these emergent technologies have the capacity to radically
alter our lives without any “design” considerations coming to fruition
in any intended way at all. In reading this book, one feels our future
will be a victim of these technologies as much as it might be a
beneficiary. How does this then relate to aesthetics?
I would suggest that there is much meat in this work for the scholar of
religion, for futurists, sociologists, designers, and a range of policy
makers, but given my abiding interest in social aesthetics – what
conditions concepts of appropriate behaviour between us as social actors
– I will complete this review with my eye on Greenfield’s use of the
word “everyday” in his title and what this means for how we behave to
each other. In numerous respects Greenfield has composed a partial
rewrite of Ervin Goffman’s masterwork Presentation of Self in Everyday
Life (1956). Radical Technologies does not delve into Goffman’s stage
metaphors as deeply, but he does provide a view at the level of the
everyday on how these epoch-marking technologies that will interrupt,
interfere, rewrite, and reconfigure how human “actors” get on with the
world and each other in newly framed performances. The author cannot do
this with every aspect of his analysis – some of the technologies he
discusses are yet to be part of our everyday world just yet. Other
technologies he speaks of (particularly those connected with crime
prevention) maybe in use but their operation is closely guarded by both
their developers and clients and this also retards a full view of their
impact on us. But wherever he can, Greenfield analyses what these new
technologies are doing and what they may very well do to us as social
actors. This is most clear in the early chapters and to do this
important book justice, I will briefly go through it chapter by chapter
to provide the fullest overview I can.
Greenfield starts with a discussion of the smartphone. The author rose
to prominence as an information architect with Nokia. He then moved to a
writing and academic career with a speciality on urban design and its
relation to the digital. With this background he is able to provide
valuable insight into both the technological and social consequences of
Apple’s great handheld microprocessor and its copies. He discusses the
schizoid-like interruptive life that the smartphone has given us, the
porosity of our selves as we delve into its screen, the little victories
the convenience of the phone has over our privacy, the impact of the
little dopamine hits we suffer as we constantly link with and “like” the
comments of others and get “liked” in return as we walk along. Here too
he speaks of the increase in pedestrian accidents as, focused on the
little screen in our hand we increasingly walk out into traffic, and
putting all this together, he sums up this new level of
interconnectivity in a brief passage potent and clear:
The individual networked in this way is no longer the autonomous subject
enshrined in liberal theory, not precisely. Our very selfhood is smeared
out across a global mesh of nodes and links; all the aspects of our
personality we think of as constituting who we are – our tastes,
preferences, capabilities, desires – we owe to the fact of our
connection with that mesh, and the selves and distant resources to which
it binds us (p. 27-8).
What maybe noteworthy here is that Greenfield writes of the smartphone
and later on augmented reality as someone who understands that this
history of these devices on our mentality is important to chart. But I
wonder what his words mean to generations who have not seen this history
evolve, but rather, have always lived in a world of these technologies
and who take the conditions of their use as so normative as to be
unworthy of comment.
“The Internet of Things” is Greenfield’s second chapter and in it he
delves into the relationship between humans and objects beginning with
those biometric devices we adorn ourselves with and which collect vast
amounts of data on our health, activities, and movement – all so these
machines may tell us how to be “fitter, healthier, more productive.” He
does not mention iOvulate – the app designed to keep track of female
fertility, but he does remain concerned that wearers of Fitbit and Apple
watches are eager to let information about the specific functioning of
their body out into the world and worries about the way this will come
to change how we deal with health and insurance companies in the near
future. He then moves onto considerations of the various devices we let
into our home – the Amazon “Dash” button and other technologies like
“Alexa” that grant the convenience of ordering items with a simple voice
command. He speculates that such instruments will make us increasingly
less critical about the way we satisfy our immediate wants and this will
be to the advantage of monolithic supply organisations such as Amazon.
This all builds to another telling conclusion where Greenfield wonders
why “…the internet of things … so often seems like an attempt to paper
over the voids between us, or slap a quick technological patch on all
the places where capital has left us unable to care for one another”
(p.60).
In Chapter Three the author writes about augmented reality focusing on
Pokemon Go and Google Glass and he analyses the potential results of
that divided attention we may give each other and the built environment
if augmentation is taken up only by some of us including the beautiful
ballet moves we execute as we flow around each other walking down city
streets. But, asks Greenfield “…is this achievement being eroded by our
involvement with technologies that demand to be at the focus of
attention, to the exclusion of all else?” (p.80). One suspects that the
recent failure of Google Glass has meant that the formula for reading
reality and its augmentation is not yet perfect but soon will be. This
section could become a book in itself as we begin to consider the full
ramifications of what interruptive technologies can do to the “actions”
we commit in social space and how these technologies will subvert the
agreed behaviours of particular social atmospheres. People might wish to
go searching for a charmander whilst playing Pokemon Go between the huts
at Auschwitz, and for a few weeks when the game came out this was
possible, but such actions remind us of the very human complexities of
all social spaces and the ways in which technology design fails to
address these complexities.
Chapter Four considers the realm of desktop factories and the promise of
unceasing abundance they offer. My concern with Chapter Four was that
Greenfield seemed too quick to buy the idea that these machines, more
advanced than 3D printers, but not yet at the stage of building items
from the atomic-level up (soon though) will end want on the planet. A
scenario of abundance seems strangely unlikely to me even if the
technology exists. Greenfield provides a potted history of the
development of these machines. He explains that the underlying ethos of
these small factories was that once the first machine was built, it
would be able to replicate itself and so soon the whole world would be
filled with such devices. The author is canny enough to point out that
very few of these machines are presently where they are needed (in the
developing world), and he is critical of where users source the filament
that serves as the basic material of the machines (a source that is
often not green enough). But what Greenfield can’t do here is any deep
speculation on how these machines will in fact change our everyday life
beyond the idea that we will have more stuff. The internet of things
seems at first salvational, but will we, as he suggests, just take the
easy option and order it from China in a manner that simply makes Amazon
larger and richer?
Chapters Five and Six are really one section of the book. Greenfield
starts with a detailed explanation of Bitcoin in Five and this then
leads to a much fuller explanation of the ramifications of blockchains
in Six. The discussion of the operations and limitation of Bitcoin is
exacting, but it is when Greenfield moves onto his discussion of the
cryptocurrency Ethereum that the full consequences of crypto money
becomes clear. In Six Greenfield carefully explains how Ethereum can be
linked to DAOs or “decentralized autonomous organisations.” Such an
organisation is established in a blockchain to lock-in certain
contractual obligations for certain actors. Only once these obligations
are met will an amount of Ethereum be released to those actors by way of
payment. This has unending consequences for (a) how we might establish
companies in the future (free of the complex legislations of any state)
or (b) how paralegal contracts may work well beyond the grip of any
national jurisdiction, and more disturbingly, (c) how DAOs might impact
on labour relations and condition the future of work. That is, all the
formal agreements that can be made between humans but which are tightly
regulated and enforceable by states, might now bind us but without that
state care, without considerations of the history of industrial
relations, or without instruments of policing in the real world to
ensure compliance. The message behind all this is ambiguous; on one hand
blockchain agreements promise an effective post-national organisation
structure that cannot be de-internationalised and which remains beyond
the meddling of any state, additionally we have a promise of new
freedoms in how we make arrangements, but on the other hand we end up
with a technology that seems to also foreshadow the ominous collapse of
other freedoms long fought for. Again, Greenfield can only touch on the
full possibilities of the expansion of DAOs, but there is enough here to
suggest, once more, that a radical re-imagining of the negotiated space
between us is about to radically change.
Chapters Seven, Eight, and Nine can also be assessed together. Chapter
Seven analyses automation, and by now the term “the unnecessariat”
arises in the argument of the book. This is not a term coined by
Greenfield, but he deploys it to remind us of those vast sections of the
population whose very existence is being rendered unnecessary by these
emerging technologies and automation. The author deploys figures on
employment types across America to show that the economies of certain
regions will be decimated as automating technology takes over the major
industries that employ most of the labour in those regions - with the
transport industry most at risk. It is at this point that a kind of
“technology fatigue” set in with me. Greenfield reminds us earlier in
his book of the much quoted proclamations by Maynard Keynes and others
earlier in the twentieth century that technology would set us free,
would give us 15 hour working weeks, or four hour days, but in much of
the discourse on technology in this book we see that the real economic
focus in on how the great “Stacks” of the international economy –
Google, Apple, Facebook, the Musk companies, and Amazon, can exact
maximum profits, and maximum political influence from the peoples of the
world and their government systems. As they suck dry the communities
they feed off, states merely become ancillary partners in the Stacks’
quests to be larger and more dominant. Moreover, to achieve this end the
processes of getting to the future involves the ongoing interruption of
community and the isolation of the individual. Technology helps in this
as the invasive monitoring of the human workforce increases while
humans, for the time being, are valued only in the way they can work
like robots.
Greenfield touches on this drive in Chapter Ten as well (“Radical
Technologies”) but from Seven onwards he demonstrates how machine
thinking has been improving over the last few years. He provides a
fascinating examination of Tesla’s automated driving system Autopilot.
This relies on significant and ongoing data collection from all its cars
– each of them slowly adding to a vast database of road experience and
open-ended algorithms to assess, order, access this vast knowledge
repository. Greenfield’s one use of the adjective “Orwellian” is saved
for his discussion of a range of crime-predicting programs that now have
police in numerous jurisdictions focusing on neighbourhoods and on
people who are more likely be the site of criminal activity. But these
programs advise police not on crime – but on the statistics that are
available regards crime – statistics that have their own biases.
Greenfield worries about the “black box” nature of these programs – the
mysterious functioning of the program must remain mysterious if its
inventors are to retain the economic advantage of its uniqueness, yet
this mysteriousness also hides the biases embedded in the program. We
cannot investigate the parameters of the program, the data scope, or why
it might recommend police be stationed in one neighbourhood rather than
another or have police following one individual rather than another.
The “intelligence” of machines is best summed up in Greenfield’s
comparison between Deep Blue’s win at chess over Garry Kapsarov in 1997
and AlphaGo’s victory over go master Lee Sedol in 2016. Deep Blue was
simply a chess machine that could go through a pyramid of possible moves
faster than Kasparov. AlphaGo on the other hand was a vast thinking
machine that had been adapted to play the game of go. The ability of
machines to not exactly “think” but to be open to finding patterns in
new data received is making Tesla Autopilot and Alpha Go able to learn
from the increasingly large amounts of data on the world that is
presently being produced and synthesise it. Greenfield includes a quote
from a go player who was watching the matches. At one point he rose and
shouted out “that’s not a human move!” And it is here that I began to
see another, more beautiful possibility for what’s taking place: that as
we teach machines to think, they in turn teach us how to expand our
experiences of being human. In one way this does happen, but only, it
seems as a side effect of more pressing neo-capitalist urges. Greenfield
does not specifically mention Kurzweil’s singularity, but he does give
five possible scenarios of what might happen as machine intelligence
spreads. After reading these I wonder if a better title for the book
would be “Apocalyptic Technologies.” But these five scenarios are only
so interesting as they take Greenfield away from the matter of his book
and into deep speculations on the ecological state of the planet. What
is clear from all five possibilities is that design fails. Inventors
with utopian gleams in their eyes put forward an idea that will
supposedly help us, and the technology gets rerouted easily enough to
serve prevailing power systems, not new and more liberal ones. The
problem of Silicon Valley’s solutionism has already been dealt with well
by Evgeny Morozov, but Greenfield adds his own political twist.
The speculation on how fast machines can learn if they are connected to
other machines that learn is one of the mind-blowing possibilities that
Greenfield only touches upon. And the potential of how good it could
this might be for the world is not a possibility that is completely
obscured but “good” seems the wrong adjective. There’s something wrong
he suggests in a program that can synthesise the works of Rembrandt,
essentialise the strokes he used, and produce new and unseen Rembrandts,
but wrong or right, it is being done. Like the human at the end of Spike
Jonze’s Her we really will become the unnecessariat and be left behind.
So it is at the end of Chapter Nine that Greenfield turns unexpectedly
elegiac:
We’ll feel pride that these intelligences have our DNA in them, however
deeply buried in the mix it may be, and sorrow that they’ve so far
outstripped the reach of our talents. It’s surely banal to discribe the
coming decades as a time of great beauty and greater sadness, when all
of human history may be described that way with just as much accuracy.
And yet that feels like the most honest and useful way I have of
characterizing the epoch I believe we’ve already entered, once it’s had
time to emerge in its fullness (p.269).
It is, however, the ability of design to go wrong that leaves Greenfield
worried about what we shall become as many of the deep implications
behind how emergent technology come to hatch out. Yet from this book we
get a solid view of what social aesthetics will look like in the
immediate future. Greenfield’s research allows us further insight into
the developing nature of interpersonal interaction including the
appropriateness and beauty in the senses of politeness that make our
lives and cities that contain our lives operative. In the final pages
though, this beauty, politeness, and operability seem on the edge of
destruction, leaving the author to make a final political plea about how
we should assess the design that goes into our everyday lives:
The fundamental insight [these examples] offer us is this: people with
left politics of any stripe absolutely cannot allow their eyes to glaze
over when the topic of conversation turns to technology, or in any way
cede this terrain to existing inhabitants, for to do so is to surrender
the commanding heights of the contemporary situation. It’s absolutely
vital, now, for all of us who think of ourselves as in any way
progressive or belonging to the left current to understand just what the
emerging technologies of everyday life propose, how they work, and what
they are capable of. A time of radical technologies demands a generation
of radical technologists, and these networks are the material means by
way of which we can help each other become that….And perhaps we could do
a better job of pushing back against the rhetoric of transcendence we’re
offered. Every time we are presented with the aspiration towards the
posthuman, we need to perceive the predictable tawdry and all-too-human
drives underlying it (p.314).
It is a sound point to end on because social aesthetics at its heart is
about the enunciation not only of the sense of beauty and politeness of
human interaction, but about the inherent power structures that make
social interaction smooth, jarring, or sublime in its expectations and
execution. What becomes evident from Greenfield’s book, barring some
fringe exceptions, is the absences of so many of the issues here from
the field of democratic discourse as it is currently carried on. What
Greenfield and others study, our present batch of politicians do their
best to ignore. In addition to the breadth ns usefulness of his
research, it is the absence of discussion of these issues in mainstream
politics that makes Greenfield’s book a significant place to recalibrate
who we are as both social actors and political beings.
On 02-08-2020 06:49, R.O. wrote:
> 9781784780456
> Radical Technologies
> The Design of Everyday Life
> by Adam Greenfield <https://www.versobooks.com/authors/2168-adam-greenfield>
>
> * Paperback
> * Ebook
> * Hardback
>
> Paperback with free ebook
> £9.99£5.9940% off
> 368 pages / May 2018 / 9781784780456
>
> A field manual to the technologies that are changing our lives
>
> Everywhere we turn, a startling new device promises to transfigure our
> lives. But at what cost? In this urgent and revelatory excavation of our
> Information Age, leading technology thinker Adam Greenfield forces us to
> reconsider our relationship with the networked objects, services and
> spaces that define us. It is time to re-evaluate the Silicon Valley
> consensus determining the future.
>
> We already depend on the smartphone to navigate every aspect of our
> existence. We’re told that innovations—from augmented-reality interfaces
> and virtual assistants to autonomous delivery drones and self-driving
> cars—will make life easier, more convenient and more productive. 3D
> printing promises unprecedented control over the form and distribution
> of matter, while the blockchain stands to revolutionize everything from
> the recording and exchange of value to the way we organize the mundane
> realities of the day to day. And, all the while, fiendishly complex
> algorithms are operating quietly in the background, reshaping the
> economy, transforming the fundamental terms of our politics and even
> redefining what it means to be human.
>
> Having successfully colonized everyday life, these radical technologies
> are now conditioning the choices available to us in the years to come.
> How do they work? What challenges do they present to us, as individuals
> and societies? Who benefits from their adoption? In answering these
> questions, Greenfield’s timely guide clarifies the scale and nature of
> the crisis we now confront —and offers ways to reclaim our stake in the
> future.
>
>
> Reviews
>
> “A tremendously intelligent and stylish book on the ‘colonization of
> everyday life by information processing’ calls for resistance to rule by
> the tech elite … a landmark primer and spur to more informed and
> effective opposition.”
>
> – /Guardian/
> <https://www.theguardian.com/books/2017/jul/13/radical-technologies-adam-greenfield-review?CMP=twt_b-gdnreview>
>
> “Adam Greenfield goes digging into the layers that constitute what we
> experience as smooth tech surface. He unsettles and repositions much of
> that smoothness. /Radical Technologies/ is brilliant and scary”
>
> – Saskia Sassen, Columbia University, author of /Expulsions/
>
> “We exist within an ever-thickening web of technologies whose workings
> are increasingly opaque to us. In this illuminating and sometimes deeply
> disturbing book, Adam Greenfield explores how these systems work, how
> they synergize with each other, and the resultant effects on our
> societies, our politics, and our psyches. This is an essential book.”
>
> – Brian Eno
>
> “A systematic analysis of the hazards posed by the most revolutionary of
> new technologies … his analyses are extremely proficient at uncovering
> the risks and contradictions that our enthusiasm for new technology has
> occluded … a vital counter-statement to such pervasive utopianism.”
>
> – /Public Seminar/
> <http://www.publicseminar.org/2017/07/we-can-remember-it-for-you-wholesale/#.WXsDpIWKwot>
>
> “Does an excellent job of introducing non - specialist readers to some
> of the game-changing technologies that are transforming our lives and
> that are set to affect the social, economic, political and cultural
> evolution of humanity... a very valuable contribution to the discussion
> about what that future should look like.”
>
> – /Morning Star/
> <http://www.morningstaronline.co.uk/a-73c5-Game-changers-could-be-great#.WZqtVYWKwot>
>
> “A work of remarkable breadth and legibility that acts as both a
> technical design guide and a sharp political critique of the networked
> products that are reshaping society.”
>
> – Scot Ludlam, /The Monthly/
>
> “Provides a grounded guide, a cautionary tale in which each chapter
> walks readers through another layer of a dazzling and treacherous
> landscape.”
>
> – Jennifer Howard, /Times Literary Supplement/
>
> “Of all the books I’ve read this year, one that really stood out was
> /Radical Technologies/ by Adam Greenfield, which describes some of the
> ways innovation is transforming our daily lives … Change is inevitable.
> The big question is, How do we retool ourselves? How do we function in
> this new, utterly transparent world? What are the social consequences of
> what we are experiencing?”
>
> – Indra Nooyi, /Wall Street Journal [Books of the Year, 2017]/
> <https://www.wsj.com/articles/what-business-leaders-read-in-2017-1513107964>
>
> “Fascinating and scary … [Adam Greenfield] is very well informed about a
> whole host of technologies that we hear a lot about but (if you’re like
> me) have a hard time grasping. He’s a graceful writer, so even when he’s
> angry he’s eloquent without relying on emotional cues or nostalgia. More
> importantly, he thinks new technologies have a lot of potential—but if
> we fail to pay attention, all of its benefits will reinforce current
> power structures. What they call ‘innovation’ now that ‘progress’ has
> gone out of style is the entrenchment of power and wealth.”
>
> – Barbara Fister, /Inside Higher Ed/
> <https://www.insidehighered.com/blogs/library-babel-fish/informed-dissent>
>
>
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