Bomen redden? Via hardware, want software lukt kennelijk niet

Cees Binkhorst ceesbink at XS4ALL.NL
Sun Jun 14 12:25:55 CEST 2009


REPLY TO: D66 at nic.surfnet.nl

Het wil maar niet lukken met het papierloze kantoor (en huiskamer).

Gaat het dan toch lukken via de evolutie van de verspreiding van de media?

De Kindle van Amazon is een aardige poging, van een zeer groot
mediabedrijf, die nu serieuze concurrentie gaat krijgen van een
Google-variant.

Voor wat betreft de USA wellicht de redding van de kranten, omdat
momenteel de ene na de andere omvalt.
Zodra de druk- en verspreidingskosten wegvallen, verandert het economische
plaatje immers enorm.

Gek dat 'de USA-kranten' er zelf niet mee komen, te meer omdat sommige
regio's nu zelfs niet bediend worden omdat de bevolkingsdichtheid niet
hoog genoeg is.

Voor wat betreft boeken is de prijszetting onduidelijk. Amazone berekent
nagenoeg de winkelprijs van de boeken, maar het is niet duidelijk of de
extra winst (door wegvallen druk- en verspreidingskosten) bij hun blijft
hangen.

Groet / Cees

PS. De USA-kranten krijgen trouwens op internet meer-en-meer concurrentie
van Associated Press, notabene een eigen gezamenlijke dochter sinds 1846.
De kranten echter klagen steeds harder, met als gevolg dat de nieuwskosten
en de 2-jaar opzegtermijn nu flexibel begint te worden.

http://www.nbr.co.nz/article/google-confront-amazon-kindle-head-103181
Google to confront Amazon, Kindle head-on
Chris Keall | Tuesday June 2 2009 - 01:11pm

People snickered when Amazon first released its Kindle e-book tablet,
which receives Kindle-formatted e-books, magazines and newspapers
downloaded from Amazon.com via wi-fi or the cellular radio built into each
reader.

Now, with Amazon’s second-generation Kindle topping its own gadget sales
charts, rivals are trying to bust into what is suddenly looking like a
multi-billion business (Citigroup reckons Amazon will sell close to half a
million Kindle tablets this year, and do $US1 billion in Kindle-related
business, including downloads, next year).

Amazon has left them with plenty of opportunities. Kindle’s content format
is proprietary to Amazon, and neither the reader nor its e-books are
available outside the US (the same goes for a limited Kindle for iPhone
trial).

Today Google announced its intention to fully exploit both weaknesses.

The company says it wants to create an “e-book ecosystem” by the end of
this year that will allow any participating publisher to sell e-books
through a partner programme.

A Google spokesperson said the e-books would be readable on any
web-enabled device (bar, ironically, the Kindle).

And while books available for Kindle (which includes 90%+ of the New York
Times Top 100 bestsellers) are a uniform $US9.95 (the same price that many
newspapers charge for a monthly subscription by Kindle), Google will allow
publishers to set their own price.

Google has yet to weigh in on whether its e-books will be copy-protected.

Meanwhile, Amazon has confirmed that its larger, newspaper-friendly Kindle
DX will be released - again US only - on June 10.

A bevy of launch partners, including The New York Times, are looking to
the DX to boost paid readership. Many, including The LA Times, will offer
steep discounts on the $US430 Kindle DX for those who take out a 12-month
subscription.

http://mediadecoder.blogs.nytimes.com/2009/06/08/another-hardware-friend-for-media/
June 8, 2009, 6:34 pm
Another Hardware Friend for Media?
By David Carr

Twitter lit up Monday with a very provocative take from Simon Dumenco of
Ad Age, who writes that the advent of netbooks and the ever lower price of
hardware could be a good thing for content makers. He suggested that as
prices drop, there will be little to distinguish basic netbooks beyond
subscriptions that might be built in as applications.

“Hardware makers may have no choice but to turn their Internet devices
into multi-tier-subscription-based media machines, because there will
never again be enough margin in the basic price of the hardware. And the
more we get used to the idea of essentially subscribing to media as a way
to pay for hardware 
 well, the more hope there is for media.”

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